Finding your why: a golden key for your success

Have you ever asked yourself why you are here on this earth, or why you do what you do? If you haven’t, now is the time to take a minute and reflect upon it. Most of us are like people running on a treadmill, making a lot of noise but going nowhere. Not knowing your purpose in life will jeopardize  your achievement. If you don’t find out what you were called for to do, you will spend your life building someone else’s dream. 

Whatever you are doing right now may not necessarily be your why, or may be it is! Only you can determine that. However, here is a tip: if time and money were not a problem, if you were a billionaire with no worries about income, how would spend your time, what would you do? Whatever your answer is, that’s exactly what you should be doing, that’s what you were meant to do.

Understanding your why, will motivate you to channel your passion into concrete actions instead of just drifting along. Knowing your why will allow you to focus on what’s important and set aside what is meaningless. Knowing what you are here for gives you a sense of worthiness, a strong sense of esteem. When you do not know why you are here you tend to value everyone else except yourself.  You tend to view others as more important and accomplished than you. The reason is, they have a clear vision of who they are and what they want, therefore achieving things and going places.

The most important reason why you should find your why and cling to it is that it is the golden key to your success. It is a fact that you need people to help you succeed. You need people to buy into you, your ideas and what your have to offer. In his book, Start with why, Simon Sinek explains clearly that “people do not buy what you do, they buy why you do it” He gave the example of Apple Computers, Martin Luther King, Jr. and the Wright Brothers (Wilbur and Orville Wright) who developed the first successful airplane. What do these people have in common? A strong WHY!

We all know that Steve Jobs was a genius, but he also was a great salesman. However Mr. Jobs was not selling Apple products, he was selling his why, his love for and belief in Apple products and people were buying them big time. Martin Luther King, did not say “I have a plan”, instead he was “selling” his dream, why he was fighting for racial justice. People bought his dream and made it their own, history tells the rest. The Wright Brothers took on a big dream without the education or the funding necessary to accomplish it. They sold their “why” to a dedicated team of individuals in Dayton, Ohio who worked tirelessly with them to make their dream a reality, because they were inspired by a strong why.

All in all, I believe you owe it to yourself to search for, find, define and clarify your WHY, then and only then will you be able to inspire yourself  and others. Remember, if you do not know where you are going, you can not convince people to go with you. If you do not know what you want you can not gather support for your cause.

Question: Do you believe that finding your why will help live a more meaningful life? You can leave a comment by clicking here.

Please note: I reserve the right to delete comments that are offensive or off-topic.